Title
Category
Commercial
Client
Year
Overview
Intuitive technology visualization of the One-Touch Smart Shackle, the 3-second magic innovating productivity in the shipbuilding and marine industries
This is the B2B promotional video for Sunkyung Bolt Industry's 'One-Touch Smart Shackle (Single-Hole Buckle Type),' which dramatically solves schedule delays and safety issues in large-scale shipyards. Utilizing 2D blueprint motion graphics, it clearly demonstrates the innovative, patented internal mechanism that slashes fastening time from the conventional 30 seconds down to just 3 seconds. Going beyond simple live-action footage, a refined sense of studio space is created through a 2.5D photo cutout technique, while a futuristic HUD (head-up display) UI is overlaid onto actual 41-ton tensile strength test footage to prove the product's overwhelming safety. This high-end technology film is engineered to persuade conservative purchasing decision-makers in the B2B shipbuilding and maritime industry of the technology's reliability and substantial cost-saving effects in the most professional and intuitive manner.
Credits
Creative & Art Direction
2D Visual
3D & Motion Design
Motion Design
Post-Production







